26/08/2025
“When Mr Raw brought Phyno to me to help him as a young up and coming rapper, Phyno looked so quiet. Then, he hardly talked. He still doesn’t talk too much till now. And a very lowkey person. I looked at him, he was so gentle. Clarence Peter and I had to come up with a way to rebrand him. We came up with his initial looks: the Mohawk hairstyle, the tattoos etc.
“Phyno looked at me and smiled. And said, Ogaboss, please I can’t look this way you guys want me to look. You know my mother works in church. She’d think I want to bring her a bad name. We had to convince him that it’s just branding for his career & nothing more before he accepted to wear the looks we created for him.” — Illbliss